synura product explainer
final product
credits
script
creative direction
animation
script and storyboard
this project began when the client requested an explainer video for their web-based service.
after gaining a deep understanding of their offering and how clients would interact with it, I developed a script. This script was presented alongside a proposed voiceover and rough storyboard visuals.
design and animation
first script & storyboard
the client provided their existing branding and guidelines, which I passed to a designer for developing new elements. The designer delivered Illustrator files, which I then reconstructed in After Effects to allow for animation.
review and delivery
files delivered by the designer
the project went through review stages for the script & storyboard, design, animation, sound design.
during the final animation review, the client opted for a "dark mode" design, which better aligned with their brand identity.
final script & storyboard
need a senior editor for an interview-led or footage-heavy project?
send the brief, timeline and deliverables.